The User Advocate |
Arie van Baarle; 20+ years experience in design, branding & interaction. Founder of Limage Dangereuse, creative director of Razorfish, co-founder of Syndicat now selfemployed. Developing adaptive brands and helping brands to interact with their stakeholders. Focussing on all aspects of interaction: Human-Brand interaction (brand development, service design and digital strategy), Human-Machine interaction (website and brand-app concepts/design) and Human-Human interaction (social media strategy and concepts). Specialties: Digital strategy, concept development, human centered design, interaction concepts, service design, experience branding, social media- and experience design. |
Web 1.0 was invented to allow physicists to share research papers. Web 2.0 was created to allow people to share pictures of cute cats.
